The following is a translation fropm French of the opening of Interfilier Paris;
This new edition of Interflière Paris is sure to be a colorful one, rounding off the show’s 30th birthday celebrations and illustrating a phenomenon that is making its way into our wardrobes: activewear.
3 trends are developed this session:
Activewear is following the example set by the wellness market and continues to grow.
Visible on the stands, in the Momenti di Passione area, explored in the ‘En Mode Sport’ exhibition and debated on Sunday 5 July at 3.00pm,
during a conference: ‘Seductive & high performance activewear.
Bespoke collections are another developing trend.
Working in the Intimates, Beachwear and Performance sectors, the
280 exhibitors adapt their ranges to suit market requirements and offer
made-to-measure collections!
Customer relations are increasingly close, and products increasingly
exclusive.
Finally, we are all involved in taking care of the environment!
The period of simply raising awareness is over. Companies now actively contribute to preserving the environment and sustainable development
on a widespread basis.
This is good news: it seems we’re always better when we work together…
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